Traffic Generation Blog
Social Media Traffic For eCommerce
Social media traffic can be one of the best ways to generate free traffic to your website. This guide will detail how you can use social media to bring in more visitors using various different social networks and some strategies to get more followers and engagements.
eCommerce marketing can be a challenging task and there are many different ways to promote a website. This guide will look into various methods both free and paid that you can try out and start bringing quality traffic to your website from multiple channels.
Advertising for eCommerce is a massive industry yet so many retailers are still getting it wrong. There are many reasons in regards to an advertising campaign not working, and the channel that you choose to advertise through and the strategy to do it with will greatly affect your results.
Google AdWords can be one of the fastest ways to start sending traffic to your website. The problem is many people struggle to set up an effective campaign that can drive results. Take a look at this tutorial to help get you started with AdWords.
Google Shopping is a product comparator and it can help get your products seen in Google searches. This works completely different to SEO and this is a form of advertising, but for products. When people search for phrases with buyer intent, Google Shopping could get your products seen and purchased.
Guest posting is one of the most effective SEO techniques and has the added benefit of generating traffic indirectly. If you can do this right, then you could receive some serious traffic to your site in addition to improving your search engine rankings.
Harness the power of social media and try your hand at influencer marketing. This method is extremely popular and some eCommerce websites focus exclusively on generating traffic and sales through this medium. You too could enjoy the benefits and find an influencer who can put your brand in front of a target audience.
Instagram Shoutouts are a type of advertising on Instagram but done in the form of a mention. It consists of an account holder posting something and mentioning your IG username in the caption which can lead to a lot of traffic back to your IG page and website. This can also be more cost-effective than other types of social media marketing and still yield good results.
Pinterest is often overlooked by a lot of people but it can actually generate some serious traffic. It’s also great for eCommerce websites and it has proven to drive sales. It can be a bit of a long-term game, but the time will pass regardless so you should start utilizing Pinterest sooner rather than later with these strategies.
A press release can spread the word about your brand and its activities to a large audience. If you can get your press release syndicated and distributed through large media outlets then the traffic that you receive as a result could be massive. These are especially effective when you are launching something new such as a product or have newsworthy information to share.